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Breakfast is indisputably the most vital meal of the day for several individuals. Almost every health expert seems to agree on one point - one must never skip breakfast. Intake of nutritious breakfast is significant to control the blood sugar levels and to keep an individual from overeating during lunch, besides keeping the energy levels up.
Edible flakes are one of the most popular breakfast foods around the world, and with good reason. These are easily available, appropriate, ready-to-eat and filling. There is a large percent of world populace which consumes edible flakes for their breakfast. Edible flakes can be consumed with milk and topped with fresh fruits, dried fruits or nuts. They are easy to digest and hence, may even pass off as 'healthy'.
The demand for edible flakes is principally driven by momentous growth in ready-to-eat food industry in developing nations. Mounting global population is treading towards a busy lifestyle owing to which the demand for ready-to-eat and easy-to-prepare meals have increased substantially, given that the lure of not requiring to prepare meals after an exhausted day at work is way too tempting.
The study analyses Global Edible Flakes market based on product, distribution channel and geography.
The various edible flakes include corn flakes, oat flakes, wheat flakes. Corn flakes are likely to dominated the market over the forecast period owing to its large consumption among working class people around the globe, especially in North America and Europe. However, the demand for oat flakes is also anticipated to grow because of the increasing demand for healthy food among young generation across the globe. Moreover, high fiber and protein content, sugar-free and gluten-free properties drive the market for oat flakes.
Based on distribution channel, the market is classified into online and offline. Offline distribution channel which involves supermarket and retail stores dominate the market. Increasing consumer preferences for healthy snacks with a wide variety of flavors and high shelf life are driving the product sales through this channel. These consumer trends are anticipated to maintain the lead of this distribution channel over the forecast period. Moreover, online giants such asTesco.com, Walmart.Com, Amazon Prime Pantry, Yihaodian, Godrej Nature's Basket, Alibaba, and Honestbee are expanding rigorously owing to shifting consumer preferences. These market trends are expected to propel the demand for edible flakes through this channel.
Geographically, the study is comprised of the key countries of North America, Europe, Asia-Pacific and Rest of the World. North America is likely to hold a major share for the global Edible Flakes market over the forecast period. Moreover, consumers in the region are gradually including healthier food products, such as wheat and cereals snacks, in their daily diet. Increasing obesity problems in the region are opening new avenues for the product. Followed by it is likely to be the market of North America and Asia Pacific. However, the market in Asia Pacific is anticipated to grow at a faster rate over the forecast period due to the shifting trends of the working class populace towards ready-to-eat products.
Nestlé S.A., The Kellogg Company, General Mills Inc., The Quaker Oats Company, Dr. August Oetker KG, Bagrry's India Ltd., PepsiCo Inc., Marico Ltd., H. & J. Brüggen KG, Nature's Path Foods and among others are the major players active in the Edible Flakes market.
The study analyses Global Edible Flakes market based on product, distribution channel and geography. The various edible flakes include corn flakes, oat flakes, wheat flakes. Corn flakes are likely to dominated the market over the forecast period. Based on distribution channel, the market is classified into online and offline. Offline distribution channel which involves supermarket and retail stores dominate the market. Geographically, the study is comprised of the key countries of North America, Europe, Asia-Pacific and Rest of the World. North America is likely to hold a major share for the global Edible Flakes market over the forecast period.
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