Foil shaver is a common electric device that is used for shaving hair. The unwanted hair from the body is shaved off with an oscillating blade that is behind the metal guard. It is most efficient and convenient method of shaving. The foil shavers are used by both men and women. Men use the foil shavers to remove their facial hair, chest hair, leg hair, underarm hair, abdominal hair, etc. Women use them to remove their leg hair and the underarm hair.
Innovation of advanced foil shavers with 4- and 8-dimensional trimming support has enhanced trimming experience for youth. With the development of technology, the variety of foil shavers has increased and there are several products that suit consumer needs. Moreover, foil shavers have a massive demand due to the growing inclination of the consumers for automation. The other factor that is driving the demand of the foil shaver market is the growing promotion of the product with the help of marketing technologies and advertisements.
The exclusive COVID 19 impact analysis provides an analysis of micro and macro-economic factors on the Foil shaver market. Also, complete analysis of changes on person care and cosmetic expenditure, economic and international policies on supply and demand side. The report also studies the impact of the pandemic on global economies, international trade, business investments, GDP, and marketing strategies of key players present in the market.
The study analyses the global foil shaver market based on the application, distribution channel, and geography.
The foil shaver market finds application in men and women. The men segment held a lion’s share in the market. The dominance of men segment can be attributed to the use of foil shaver by men in day-to-day life. Moreover, penetration of advanced techniques and products in barbering has given men a plethora of facial hair styling and grooming options.
The various distribution channels of the foil shaver include hypermarket, retail stores, speciality stores, and online stores. The online store segment is anticipated to dominate the market share over the forecast period. Enormous online marketing campaigns and promotions mirror the restructured retail space, wherein, e-Commerce and technological giants have redefined consumer purchase patterns and the retailing arena. The online retailing segment is on the rise, and has resulted in a growth trajectory with respect to consumer electronics.
Geographically, the study is comprised for the key countries of North America, Europe, Asia-Pacific, and the Rest of the World. Europe is anticipated to dominate the global foil shaver market over the forecast period. Various product innovation related to style, long life, less maintenance cost and easy to handle are some of the key issues which further helps to boost the foil shaver market in European region.
The key competitors of this market include Wahl Clipper Corporation, Panasonic Corporation, Koninklijke Philips N.V., Braun GmbH, Havells India Limited, Carrera (Safilo Group S.p.A), Conair Corporation (Jarden), Gamma+ LLC, Bevel (Walker and Company), Mangroomer, Mangroomer, Remington, Andis Company, Inc., and among others.
2019: Procter & Gamble Company introduced a heated razor that can warm itself and provide the pleasure of a hot towel with every stroke. With such technological advancements, Procter & Gamble Company tapped into a new base of consumers that are interested in technological advancements.
January 2017: P&G announced the launch of a new Braun Series 9 electric shaver worth $330 for the sale in the biggest market in the United States.
The study analyses the global foil shaver market based on the application, distribution channel, and geography. The foil shaver market finds application in men and women. The men segment held a lion’s share in the market. The distribution channel of the foil shaver in the market are hypermarket, retail stores, speciality stores, and online stores. The online store segment is anticipated to dominate the market share over the forecast period. Geographically, the study is comprised of the key countries of North America, Europe, Asia-Pacific, and the Rest of the World. Europe is leading the global foil shaver market.
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