Europe Self-Adhesive Vinyl Films Market Report

Europe Self-Adhesive Vinyl Films Market Report, By Type (Translucent, Transparent, Opaque), Application (Automotive, Industrial, Architectural, Tape & labels, Others) and Country – Market Share, Trend Analysis & Forecast , 2019 - 2029

Report Code : 11055 | Publish Date : August 2021 | Industry : Chemicals_Materials | Geography : North America


MARKET OVERVIEW- EUROPE SELF-ADHESIVE VINYL FILMS MARKET

Self-adhesive vinyl films often have pressure-sensitive adhesive on one side and are typically only available in the highest quality. The majority of these are present and utilized in both indoor and outdoor settings. The ideal qualities of the self-adhesive vinyl films are soft, flexible, long-lasting, and resistant to sunlight. In addition, self-adhesive vinyl films are waterproof and suitable for indoor and outdoor applications; it can also resist temperatures up to 75 °C. Self-adhesive vinyl has three layers, such as polyvinyl chloride (PVC) film, an adhesive layer, and a silicone release liner. Polyvinyl chloride (PVC) can be monomeric or polymeric. Its thickness may vary from 50 to 200 microns. These films feature superior appearance, excellent printability and handling as well as good dimensional stability after application. Self-adhesive vinyl films are primarily in high demand in the Europe region due to growing automotive, industrial, and architectural demand, which is anticipated to boost market demand.

MARKET DRIVERS

The primary factors that are responsible for market growth include increasing demand from the automotive industry as well as growing demand from the advertising and promotion industry. Vinyl wraps are incredibly attention-grabbing and protect against scratches or small debris. Vinyl wraps can also be easily and safely removed from a vehicle without scratching the paintwork. This makes it easy to return or sell-on vehicles and saves any additional cost of painting the vehicle back to its original colour. In addition, self-adhesive vinyl films can be applied to various surfaces, such as plastics, ceramics, metal, glass, and many more. Due to this, the demand for self-adhesive vinyl films from the advertising and promotion industries increases. As a result, the growth of the self-adhesive vinyl film market rises. It is anticipated to drive market growth over the estimated time period.

MARKET OPPORTUNITY

Self-adhesive vinyl films are widely used in advertising, automobiles, packaging, and particularly outdoor advertising. These films have generally been used in outdoor commercials to increase brand awareness and visibility. Because of the capacity, this provides businesses with a creative canvas on which to convey their brand message, as well as the ease with which it can be modified. In addition, rising developments in the packaging, transportation, and electrical industries are anticipated to provide new opportunities for the self-adhesive vinyl film market in the future. However, new strategic developments and initiatives by manufacturers may serve as an opportunity for the European market. 

MARKET RESTRAINTS

Self-adhesive vinyl film is basically a kind of flexible, adhesive film that is applied to the outside of a car to make it look different in a big way. They are much easier to remove than other customizations, but they still carry with them the potential risk of damaging the original paint while doing so, which could indirectly void car’s warranty. With their limited life span, the vinyl stickers can deteriorate over time as a result of exposure to sunlight and weather conditions. These are some factors that inhibit the growth of the market.

MARKET GROWTH CHALLENGES

A key challenge that may affect the growth of the market is the cost. Even though they are generally more affordable than a complete paint job, different types of auto film can come with various price tags depending on the kind and amount of material used. In addition, vehicle wraps may require additional regular maintenance after installation, such as cleaning and waxing. Furthermore, the majority of them have a limited lifespan of several months to five years. These are the key challenges that may affect the growth of the market over the forecast period. 

CUMULATIVE GROWTH ANALYSIS

The report provides an in-depth analysis of Europe self-adhesive vinyl films market, market size, and compound annual growth rate (CAGR) for the forecast period of 2023-2029, considering 2022 as the base year. A rise in demand for self-adhesive vinyl films in various applications is anticipated to stimulate the growth of the market and due to this factor, the market is expected to witness growth at a specific CAGR from 2023-2029.

11055-europe-self-adhesive-vinyl-films-market-report

EUROPE SELF-ADHESIVE VINYL FILMS MARKET SEGMENTAL OVERVIEW

The Europe self-adhesive vinyl films market comprises of different market segments like, type, applications and country. 

EUROPE SELF-ADHESIVE VINYL FILMS MARKET BY TYPE

By type, the Europe self-adhesive vinyl films market includes key segments like

  • Translucent
  • Transparent 
  • Opaque

On the basis of type, the Europe self-adhesive vinyl films market divided into translucent, transparent, and opaque. The opaque segment dominated the Europe self-adhesive vinyl film market over the foreseen period. The factor boosting the demand for segment are these are inexpensive and quick to attach and can be easily changed. In addition, opaque type is mostly used in various graphics, building and construction, automotive and other applications. Similarly, translucent, transparent are likely to contribute healthy growth in the market during estimated time period. The cost effectiveness of translucent, transparent are fuelling the demand for self-adhesive vinyl films market in Europe region. 

EUROPE SELF-ADHESIVE VINYL FILMS MARKET BY APPLICATION

The Europe self-adhesive vinyl films market finds the major applications in 

  • Automotive
  • Industrial
  • Architectural 
  • Tape & labels
  • Others

On the basis of applications, the Europe self-adhesive vinyl films market finds the major applications in automotive, industrial, architectural, tape & labels, and others. The automotive segment is expected to be the fastest growing segment over the forecast period. This is due to increasing consumer and manufacturer preference for different films to enhance the look of automotive. They are suitable for advertising on subway bodies, glass-made walls, and car bodies and offer excellent resistance to a wide range of physical and environmental conditions. They resist water, dirt, grease, salt, and weak acids and are compatible with solvent and eco-solvent ink. These are the factor that are expected to dive the market growth in European region. On the other hand, industrial segment is expected to witness the growth at specific growth rate during the estimated time period attributing to its uses in packaging different products. A growing population, economic growth, and technological advancements will also boost the industrial film sector in the future. In the architectural segment, self-adhesive vinyl films are pressure-sensitive and look like natural materials like textiles, stone, stainless steel, and wood. 

EUROPE SELF-ADHESIVE VINYL FILMS MARKET BY COUNTRY

The Europe self-adhesive vinyl films market is studied for the following countries 

  • UK 
  • Germany 
  • France 
  • Spain 
  • Italy 
  • Rest of Europe

On the basis on country, the Europe self-adhesive vinyl films market is studied in the UK, Germany, France, Spain, Italy, and RoE. Germany is anticipated to lead the European self-adhesive vinyl film market during the forecast time period. It is anticipated that the country's self-adhesive vinyl film market will expand as a result of the rising number of new businesses and start-ups looking to meet the demand for a variety of applications. Additionally, the country's expanding construction industry has contributed to an increase in architectural demand, which in turn has increased the market for self-adhesive vinyl films. These films are in high demand for branding and advertising purposes due to their increased brightness, which attracts tourists and other notable customers. These are the major factors driving market growth in the European region.

COVID-19 IMPACT ANALYSIS ON EUROPE SELF-ADHESIVE VINYL FILMS MARKET

The World Health Organization declared coronavirus disease (COVID 19) as a pandemic on March 11, 2020. The COVID-19 pandemic is affecting the entire health supply chain, mainly due to stringent lockdowns in several regions. The COVID-19 outbreak had a negative impact on the self-adhesive vinyl film market as a result of the strict lockdowns and social distance used to stop the virus from spreading. The company's partial shutdown, economic uncertainty, and low consumer confidence all had an effect on demand for self-adhesive vinyl films. The supply chain was hindered by the pandemic because logistics activities were delayed. The manufacturing sectors in Europe have been experiencing low production and a weak supply chain. Thereby impacting the market for self-adhesive vinyl film. However, this is expected to resume the self-adhesive vinyl film market's growth during the forecast period. Additionally, the region's market is anticipated to expand during the forecast period as a result of the rising usage of self-adhesive vinyl film in the advertising, automobile, and packaging industries.

COMPETITIVE LANDSCAPE ANALYSIS

The competitive landscape analysis of Europe self-adhesive vinyl films market is primarily focused on expanding the country growth of self-adhesive vinyl films industry with new product innovation, business expansion, increasing presence of range of manufacturer operating in self-adhesive vinyl films sector has led the growing demand for the market.  Besides, the market offers range of products in different application to fulfil the required demand of consumer which is further contributing healthy growth in the market.  

The key players studied in market are 

  • 3M (United States) 
  • Lintec (Japan)
  • Hexis Graphics (France)
  • Arlon Graphics (United States) 
  • Metamark (United Kingdom)
  • ASLAN Selbstklebefolien GmbH (Germany)
  • KPMF (United Kingdom)
  • Grafityp UK Ltd (United Kingdom) 
  • Henkel KG and Co, KGaA (Germany)
  • Drytac (United States)
  • Avery Dennison Corporation (United States)
  • FLEXcon Company Inc (United States)
  • Orafol Europe GmBH (Germany)
  • POLI-TAPE Group (Germany) 


RECENT DEVELOPMENT: 

November 2021: FDC Graphics introduced two new pre-printed patterns to the heat transfer vinyl film, Lumina by FDC 9203 Series. This series can be applied to cotton, polyester, and poly/cotton blends at 157.2° C for 15 seconds. The two new patterns are available in sheets and rolls.

October 2021: POLI-TAPE GROUP acquired CFP SARL, located in Andrezieux-Boutheon (France). This partnership between two family-run companies will allow CFP to further expand its production capabilities and overall market presence.

EUROPE SELF-ADHESIVE VINYL FILMS MARKET SUMMARY

By type, the Europe self-adhesive vinyl films market divided into translucent, transparent, and opaque. The opaque segment dominated the Europe self-adhesive vinyl film market over the foreseen period. On the basis of applications, the Europe self-adhesive vinyl films market finds the major applications in automotive, industrial, architectural, tape & labels, and others. The automotive segment is expected to be the fastest growing segment over the forecast period. The Europe self-adhesive vinyl films market is studied for region: The UK, Germany, France, Spain, Italy, and RoE. Germany is projected to lead the market during the forecast period. 

SCOPE OF THE REPORT:

Market Sizing for Year:
2019-2029
Base Year:
2022
Forecast Period:
2023-2029
Value:
USD million
Market Segment studied:

Type

Application

Country
Market Players and its Competitors:

3M (United States)

Haining Comax New Material Co., Ltd. (China)

Lintec (Japan)

Hexis Graphics (France)

Arlon Graphics (United States)

Metamark (United Kingdom)

FDC Graphics (United States)

KPMF (United Kingdom)

The Vinyl Wrap Co (Australia)

Henkel KG and Co, KGaA (Germany)

Drytac (United States)

Avery Dennison Corporation (United States)

FLEXcon Company Inc (United States)

Orafol Europe GmBH (Germany)

Kitchen Wraps (United Kingdom)

Lomond (United Kingdom)

FREQUENTLY ASKED QUESTIONS

What are the segments for the European self-adhesive vinyl film market?

Types, applications, and countries are the segments for the European self-adhesive vinyl films market.

Which region is gaining majority of market share during the forecast period (2023-2029)?

Germany is expected to gain major market share during the forecast period (2023-2029).