Vitamin A is a fat-soluble vitamin that is good for strong vision, skin, bones and other tissues in the body. Vitamin A regularly works as an antioxidant, fighting cell damage, but then again it also has many other uses. Through its part with cell growth and division, vitamin A has a significant role in the standard formation and maintenance of the heart, lungs, kidneys and other vital organs. Vitamin A is essential for the appropriate progress and functioning of eyes, skin, immune system, and many other parts of our bodies.
The global vitamin A market is witnessing development owing to the enlargement and arrival of the food & beverages sector. Additionally, factors such as rise in geriatric population, healthcare expenditure, prevalence of ophthalmic diseases, and healthcare consciousness accelerate the market growth. Nevertheless, government guidelines associated to the approval of pharmaceutical products hamper the growth of the market. Ongoing R&D activities are projected to open new growth opportunities during the forecast period.
The global Vitamin A market is segmented based on source, application, end user and geography.
By source, the market is categorised into Preformed Vitamin A and Pro-Vitamin A. Preformed vitamin A, also known as retinol, is found in animal products. Good sources are fortified milk, eggs, meat, cheese, liver, halibut fish oil, cream and kidneys. Pro-vitamin A can be found in plant-based foods like fruits and vegetables. The most common type of pro-vitamin A is beta-carotene, a carotenoid that harvests dark pigments in plant foods.
Based on application, the Vitamin A market has been sectioned into functional food & beverages, pharmaceuticals and animal feed. Foods which are brightly coloured such as dark green, orange, yellow and red vegetables and fruit contain carotenoids. Carotenoids are phytonutrients found in various amounts in vegetables and fruit. There are many types of carotenoids with diverse functions in the body. Some carotenoids (like beta-carotene) can be turned into vitamin A in the body.
By end users, the market is segmented into children and adults. For infants that are less than 3 years old, 300 mcg of vitamin A on a daily basis is considered ideal. For kids that are at least 4 years old and at the most 8 years old, 400 mcg of vitamin A daily is recommended. For children that are more than 9 years old but less than 14 years old, 600 mcg of vitamin A is vital for the continued development of health. The World Health Organization has classified vitamin A deficiency as a public health problem affecting about one third of children aged 6 to 59 months in 2013, with the highest rates in sub-Saharan Africa (48 per cent) and South Asia (44 per cent).
The global Vitamin A market is segmented by source, application, end user and geography.
The growing young population, along with busy lifestyles habitually dictate a need for quick meal; many choose fast food options that are high on vitamin A too. This market finds application in functional food & beverages, pharmaceuticals and animal feed. Based on end users, this market can be categorised into children and adults.
Geographically, this market is segmented into North America, Europe, Asia-Pacific and Rest of the World. North America and Europe are expected to dominate the market until 2025. However, Asia Pacific region is expected to observe a noteworthy growth rate during the forecast period.
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